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I'm From is a Korean skincare brand that has made origin its distinctive signature. Following the manifesto "Nature as it is", the brand selects the best local ingredients from South Korea, communicating with total transparency the geographical origin of each raw material. From the rice paddies of Yeoju to the valleys of Artemisia, each formula is designed to respect the integrity of the ingredient and deliver its intact benefits to the skin.

At AurynSkin, we have chosen I'm From for those who want a conscious and transparent routine: essential products, rich in history and botanical efficacy, in perfect harmony with our vision of authentic and unhurried beauty.

Elaborate on I'm From

I'm From stands out for its approach based on enhancing the value of the land. In a world of synthetic ingredients, the brand prefers to return to nature, clearly indicating the origin of the main ingredient in each product. This commitment to transparency allows for the creation of a safer and more conscious routine, where the quality of the raw material is the sole true protagonist of daily care

I'm From is renowned for creating lines based on exceptional natural extracts:

  • Rice Line: Uses Yeoju rice, known for its skin-evening and brightening properties
  • Mugwort Line: Based on Mugwort, a key ingredient in Korean tradition for soothing and purifying sensitive skin
  • Honey Line: Harnesses precious Jirisan mountain honey, ideal for deep nourishment and elasticity
  • Ginseng Line: Regenerative treatments that use ginseng root to awaken the vitality of the complexion

I'm From products are the preferred choice for those who:

  • Prefer minimalist formulations focused on a single key ingredient
  • Are looking for products geared towards hydration, natural radiance, and skin comfort
  • Desire a "clean" routine where each step has a certified geographical origin.
    It is the ideal brand for those who love botanical skincare and want to know exactly what they are applying to their face

All I'm From products sold on AurynSkin strictly comply with current European cosmetic regulations. Each product sheet includes a full INCI list; we invite you to consult it to verify compatibility with your personal needs (such as vegan or fragrance-free formulations), ensuring a safe, ethical, and transparent routine

  • Is I’m From an original Korean brand? Yes, it is a South Korean skincare brand that focuses entirely on the local origin of its ingredients.
  • What does "Mugwort" mean in Korean skincare? Mugwort (Artemisia) is a medicinal plant used to calm inflammation, soothe redness, and purify the skin without drying it out.
  • Can I use the Rice line for sensitive skin? Yes, rice is an ingredient historically known for its gentleness and tolerability, ideal for brightening even the most delicate skin.